Healthcare · United Arab Emirates
Dubai clinic group: AED 1.2m attributed to email and WhatsApp automation
Six clinics with 38,000 dormant patient records and no follow-up beyond manual phone calls.
AED 1.2m
Attributed revenue
4 hours → 40 seconds
First response time
31% → 12%
No-show rate
2% → 19%
Email revenue share
Challenge
Where they started
Deliverability was poor, enquiries went unanswered for hours, and no-show rates were above 30%.
Approach
What we actually did
- 1Fixed authentication and ran a staged re-engagement warm-up on the dormant list.
- 2Built nine lifecycle flows: enquiry follow-up, appointment reminders, recall and reactivation.
- 3Deployed an AI first-response agent on WhatsApp and web chat, routing to the right clinic.
- 4Localised messaging in English and Arabic, with per-clinic booking links.
“Patients get answers instantly, and our front desk finally has time for people in the room.”
Services used
More work
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